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15 ELC Brands with Pink Ribbon Packaging

The Estee Lauder Companies continue Evelyn Lauder's fund-raising efforts for the BCRF.

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By: Jamie Matusow

Editor-in-Chief

For 2013’s Breast Cancer Awareness Month – underway now – The Estee Lauder Companies, and 15 of its brands, are once again continuing the mission that Evelyn Lauder began over a decade ago.

These items are all “dressed in pink” to help raise money for the Breast Cancer Research Foundation (BCRF). Plus, the Estee Lauder Dream Collection was designed to pay tribute to Evelyn Lauder’s legacy.

Read more about ELC’s Breast Cancer Awareness Campaign this year, in Beauty Packaging’s Online Exclusive about Pink Ribbon Packaging.

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